UNitedMasters
SelectCOn ATL
UnitedMasters provides premium music distribution services and facilitates unique partnerships between artists and the world’s biggest brands.
SelectCon is the ultimate music masterclass. From inspiring talks with industry legends to hands-on workshops led by experts, we're diving deep into the Art of Independence. It's all about empowering artists and creators to forge their own path and redefine what it means to be independent.
The Role.
The Role.
On June 1st, 2024, UnitedMasters brought SelectCon to Atlanta, blending education, motivation, and networking for artists and creators. As the Technical Director, I oversaw everything from live music to lighting, Wi-Fi, and everything in-between.
WHat Else?
Challenges
Having never worked in the Atlanta market, the diligent efforts of our team and vendors made everything possible through meticulous and careful planning.
Payoffs
It’s not every day where we get the pleasure of witnessing our vision come to life. From concept to execution, seeing our ideas materialize exactly as planned was a testament to our meticulous planning and teamwork.
Innovations
Our mobile recording studio was a standout feature, offering guests a chance to freestyle and participate in a contest with our sponsor, Crown Royal. This addition not only enhanced engagement but also provided a platform for emerging talent to shine, reflecting UnitedMasters' commitment to supporting independent artists.
Experiences
SelectCon ATL was designed to be more than just an event; it was an immersive experience where guests could network, enjoy performances, and gain valuable industry insights.